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Plausible Analytics

Privacy-focused Google Analytics alternative

★★★★★ 4.70 (3400)

$9/mo (10K pageviews/mo) / $69/mo (100K) / Self-host from $5/mo

  • GDPR, CCPA, ePrivacy compliant
  • No cookie consent banners needed
  • Lightweight script (1KB)
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Fathom Analytics

Simple, privacy-first analytics with no cookie notices

★★★★★ 4.70 (1900)

$14/mo (100K pageviews/mo) / $27/mo (500K) / $55/mo (1M)

  • No cookie banner or consent required
  • No personal data collected
  • Real-time dashboard
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PostHog

Open-source product analytics with self-hosting option

★★★★★ 4.60 (2800)

Free (1M events/mo cloud) / Self-hosted free / $6/mo per seat Enterprise

  • Event and funnel analytics
  • Session recordings
  • Feature flags with A/B testing
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FullStory

Session replay and digital experience intelligence for enterprise

★★★★★ 4.60 (2100)

$20/mo (based on monthly sessions) / Custom Enterprise

  • Pixel-perfect session recordings
  • Sessions IQ anomaly detection
  • Rage click and error detection
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Hotjar

Behavior analytics with session recordings and surveys

★★★★★ 4.50 (4800)

Free (35 recordings/mo) / $32/mo Starter / $64/mo Plus / $99/mo Pro

  • Session recordings
  • Click and scroll heatmaps
  • Surveys (NPS, CSAT, CES)
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Amplitude

Digital optimization platform for product and marketing teams

★★★★ 4.40 (1900)

Free (10M events/mo) / $49/mo Growth / Custom Enterprise

  • Behavioral cohort analysis
  • A/B testing with stats engine
  • Funnel and retention analysis
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Google Analytics 4

Free web and app analytics from Google

★★★★ 4.40 (60000)

Free / GA4 360 from $150K/yr

  • Event-based tracking
  • AI insights
  • Cross-platform tracking
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